We were going to use one of the film companies we made last year, but decided to create a new one for this project. We made some draft designs for this while planning the film and decided that we liked this logo's design the best:
I later made the logo in Photoshop and decided to make the design simpler and more professional:
'L E V' stands for Lucy, Eva, Viki, and it adds a personal touch to the film - while also creating a name that's short and easy to remember. The colours are red, green and blue to represent the RGB colour model - which is associated with TVs and computer monitors - and the circles represent spotlights, which further emphasises that our company makes quality films - although I might make the colours more darker and sinister to fit the thriller genre:
The logo catches the viewer's attention with the basic shapes and simple colours - which is vital as it's the first thing shown in the trailer. If I have the time, I would like to attempt to animate the logo, so that the circles move onto the screen from the left, revealing the logo - also to fit in with the spotlight imagery. As we are also considering using a pentagram in our trailer, I've been considering making the middle circle fade into a pentagram just before the trailer starts.
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